AVIVA
Aviva PLC launches a new carbon conscious car insurance product, introducing Aviva Zero
Client
Aviva
Completed
February 2022
Timeframe
2 Months
Aviva Zero
Zero in on what’s important with Defaqto 5 Star Rated car insurance that puts you in control of shrinking your ‘carbon tyre-print’. Project comprising of branding for a new sub-brand product of the Aviva group, art direction, web design and marketing assets creation.
Logotype
Breaking the norms of the Aviva Brand I was tasked with creating a new logotype for the spin off product

